⚡ Ready to Start Advertising?
Connect with Nigeria's most engaged audience in business, tech, finance, and lifestyle. Our readers trust Daily Reality NG for honest insights that matter.
🎯 800,000+
Monthly Visitors across Nigeria and Africa
📈 2.5M+
Monthly Page Views with growing engagement
⏱️ 4.2 Min
Average Session Duration - readers who stay and engage
🔄 65%
Returning Visitor Rate - loyal, trusting audience
📱 72%
Mobile Traffic - reaching Nigerians where they are
🎯 Why Advertise on Daily Reality NG?
Welcome to Daily Reality NG, where we break down real-life issues with honesty and clarity. Founded by Samson Ese, a Nigerian blogger and digital entrepreneur since 2016, we've built a trusted platform that serves over 800,000 monthly readers who are actively seeking business solutions, financial advice, and lifestyle improvement.
Our Audience is Your Target Market
Who Reads Daily Reality NG:
| Demographic |
Percentage |
Characteristics |
| Age 25-44 |
68% |
Prime earning years, decision-makers |
| Nigerian Professionals |
54% |
Employed, business owners, entrepreneurs |
| University Educated |
71% |
High information seekers, early adopters |
| Urban Dwellers |
82% |
Lagos, Abuja, Port Harcourt, major cities |
| Small Business Owners |
31% |
Active purchasers of business solutions |
| Tech-Savvy Users |
89% |
Mobile-first, app users, online shoppers |
What They're Interested In:
- Business opportunities and entrepreneurship
- Making money online and side hustles
- Solar energy and power solutions
- Digital skills and technology
- Personal finance and tax planning
- Health and wellness
- Personal development and growth
Why Brands Choose Us
✅ Authentic Trust
Our founder Samson Ese has helped over 4,000 readers start making money online. When we recommend something, our audience listens.
✅ Engaged Readership
Average 4.2-minute session duration means your ads get seen, not scrolled past.
✅ Niche Authority
We're the go-to source for business, finance, and lifestyle content for everyday Nigerians.
✅ Proven Results
Our advertising partners see an average CTR of 3.8% - significantly higher than industry standard of 0.5-1%.
✅ Mobile-Optimized
72% of our traffic is mobile. Your ads look perfect on every device.
💼 Advertising Packages & Pricing
We offer flexible advertising solutions to fit every budget and campaign goal. All packages include performance tracking, monthly reports, and dedicated account management.
Starter Package
₦150,000
Perfect for testing the waters
- 30-Day Campaign Duration
- Banner Ad (728x90) - Sitewide
- 50,000+ Impressions Guaranteed
- Basic Performance Report
- Email Support
Get Started
Professional Package
₦450,000
Most popular for growing brands
- 90-Day Campaign Duration
- 2 Banner Positions (Header + Sidebar)
- 1 Sponsored Article (1,500+ words)
- 200,000+ Impressions Guaranteed
- Weekly Performance Reports
- Social Media Amplification
- Priority Email & WhatsApp Support
Get Started
Premium Package
₦850,000
Maximum visibility and engagement
- 180-Day Campaign Duration
- 3 Premium Banner Positions
- 3 Sponsored Articles (1,500+ words each)
- Newsletter Feature (800K+ subscribers)
- 500,000+ Impressions Guaranteed
- Dedicated Landing Page
- Daily Performance Reports
- Social Media Campaign (All Platforms)
- Video Content Integration Available
- 24/7 Priority Support
Get Started
Enterprise/Custom Package
Custom Pricing
Tailored solutions for unique campaign needs
- Fully Customizable Campaign Duration
- Multiple Ad Formats & Placements
- Unlimited Sponsored Content
- Exclusive Partnership Opportunities
- Product Launch Support
- Influencer Collaboration (Samson Ese)
- Custom Analytics Dashboard
- Quarterly Strategy Sessions
Contact for Quote
À La Carte Advertising Options
| Service |
Price |
Details |
| Sponsored Article |
₦120,000 |
1,500+ words, SEO-optimized, permanent placement, clearly labeled as sponsored |
| Product Review |
₦150,000 |
In-depth review (2,000+ words), photos/video, honest evaluation, permanent placement |
| Banner Ad (Monthly) |
₦80,000 |
Header, sidebar, or footer placement, 30-day display, responsive design |
| Newsletter Sponsor |
₦100,000 |
Featured placement in weekly newsletter to 800,000+ subscribers |
| Social Media Campaign |
₦75,000 |
3 posts across Twitter, Facebook, Instagram with your brand messaging |
| Video Testimonial |
₦200,000 |
Samson Ese personal video review (3-5 min), published on site and social media |
| Guest Post Publication |
₦60,000 |
You write, we publish (must meet editorial standards), includes 2 dofollow links |
💰 Volume Discounts Available:
- 3-Month Commitment: 10% discount
- 6-Month Commitment: 15% discount
- 12-Month Commitment: 20% discount
Banner Advertisements
| Ad Position |
Size (pixels) |
Format |
Visibility |
| Header Banner |
728x90 (Desktop) 320x50 (Mobile) |
JPG, PNG, GIF, HTML5 |
Above the fold, sitewide |
| Sidebar Banner |
300x250 or 300x600 |
JPG, PNG, GIF, HTML5 |
Right sidebar, all article pages |
| In-Article Banner |
468x60 or 728x90 |
JPG, PNG, GIF, HTML5 |
Mid-article, high engagement zone |
| Footer Banner |
728x90 (Desktop) 320x50 (Mobile) |
JPG, PNG, GIF, HTML5 |
Bottom of page, all pages |
Sponsored Content
Sponsored Articles
- Length: 1,500-2,500 words
- Format: Blog post style, SEO-optimized
- Includes: Images, internal links, author bio, CTA
- Labeling: Clearly marked as "Sponsored Content" or "Paid Partnership"
- Editorial Standards: Must provide genuine value to readers, subject to editorial review
- Links: Up to 3 dofollow links to your website/product
- Lifetime: Permanent placement (not removed after campaign ends)
Product Reviews
- Length: 2,000-3,000 words
- Format: In-depth analysis with pros/cons, comparisons, real testing
- Includes: Original photos/videos, detailed specifications, pricing information
- Honesty Policy: We provide honest reviews - we'll highlight both strengths and weaknesses
- Testing Period: 7-14 days minimum product testing before publication
Newsletter Advertising
Our weekly newsletter reaches 800,000+ subscribers who have opted in for business, tech, and lifestyle updates.
| Newsletter Placement |
Description |
Price |
| Header Sponsor |
Top placement with logo, 50-word description, CTA button |
₦150,000 |
| Mid-Newsletter Feature |
Highlighted section with image, 100-word description, link |
₦100,000 |
| Footer Mention |
Brief mention with link in newsletter footer |
₦50,000 |
| Dedicated Blast |
Entire newsletter focused on your brand/product (subject to approval) |
₦400,000 |
Technical Specifications for Ad Creatives
File Requirements:
- Image Formats: JPG, PNG, GIF (animated GIFs under 200KB)
- HTML5 Ads: Maximum 150KB compressed ZIP file
- Animation: Maximum 30 seconds loop (15 seconds recommended)
- File Size: Images under 150KB for fast loading
- Color Mode: RGB (not CMYK)
- Text: Readable on mobile devices (minimum 12pt font)
- Call-to-Action: Clear, prominent CTA button or text
- Landing Page: Must be mobile-responsive and load quickly
⚠️ Content Restrictions:
We do not accept advertisements for:
- Illegal products or services
- Get-rich-quick schemes or pyramid schemes
- Adult content or gambling
- Misleading health claims or unproven medical treatments
- Counterfeit goods or pirated content
- Deceptive or misleading advertising
- Weapons, tobacco, or recreational drugs
- Content that violates our Editorial Standards
All advertisements are subject to editorial review and approval. We reserve the right to reject any ad that doesn't align with our values or audience interests.
🌟 Success Stories & Case Studies
See how brands have successfully partnered with Daily Reality NG to reach their target audiences and achieve measurable results.
"We partnered with Daily Reality NG for a 3-month sponsored content campaign promoting our solar panel installations. The results exceeded our expectations - we generated 247 qualified leads and closed 43 installations worth ₦18.9 million in total revenue. The ROI was 420%. Samson's authentic writing style and engaged audience made all the difference."
— Chukwuma Okonkwo, Marketing Director, SunPower Nigeria
"As a fintech startup, we needed to build trust with Nigerian small business owners. Daily Reality NG's sponsored articles and banner campaign helped us acquire 1,200+ new business customers in 60 days. The quality of traffic was outstanding - these were real business owners actively seeking financial solutions. We've renewed our partnership for another 6 months."
— Adenike Williams, CEO, PayEasy Financial Services
"We launched our online business course through Daily Reality NG and sold 380 enrollments in the first month alone. The detailed product review Samson wrote was honest, thorough, and drove massive conversions. His audience trusts his recommendations, and that trust transferred to our brand. Best marketing investment we've made."
— Michael Obi, Founder, Digital Business Academy
Case Study: Solar Energy Company Campaign
| Metric |
Result |
Details |
| Campaign Duration |
90 Days |
Professional Package |
| Total Impressions |
287,000 |
Banner ads + sponsored content |
| Click-Through Rate |
4.2% |
Industry average: 0.5-1% |
| Website Visits |
12,054 |
Direct traffic from Daily Reality NG |
| Qualified Leads |
247 |
Contact form submissions + phone calls |
| Conversions |
43 Installations |
17.4% lead-to-sale conversion rate |
| Total Revenue |
₦18.9 Million |
Direct attribution from campaign |
| ROI |
420% |
Campaign cost: ₦450,000 |
Key Success Factors:
- Audience Alignment: Solar content was already popular on Daily Reality NG, with readers actively searching for solutions
- Authentic Content: Sponsored articles provided genuine value, not just promotional material
- Multi-Channel Approach: Combined banner ads, sponsored content, and newsletter features for maximum reach
- Trust Transfer: Samson's personal endorsement carried significant weight with the audience
- Clear CTA: Each touchpoint had a clear, compelling call-to-action
📋 How Advertising with Us Works
We've streamlined our advertising process to make it simple, transparent, and results-focused. Here's what to expect when you partner with Daily Reality NG:
-
Initial Consultation (Free)
Contact us via email, WhatsApp, or our contact form. We'll schedule a 30-minute consultation call to understand your brand, goals, target audience, and budget. This helps us recommend the best advertising package for your needs.
-
Proposal & Media Kit
Within 24-48 hours, you'll receive a customized proposal with recommended ad placements, pricing, timeline, and expected results. We'll also send our complete media kit with detailed audience analytics and past campaign performance data.
-
Agreement & Payment
Once you approve the proposal, we'll send a simple advertising agreement outlining deliverables, timeline, and terms. Payment can be made via bank transfer or online payment (50% upfront, 50% midway for campaigns over 90 days).
-
Creative Development
You can provide ready-made ad creatives, or our team can design them for you (additional fee may apply). For sponsored content, we'll collaborate with you on topics, key messages, and review drafts before publication.
-
Campaign Launch
We'll schedule your ads to go live on the agreed date. You'll receive confirmation with screenshots and live links. Banner ads are typically live within 24 hours; sponsored content within 5-7 days after final approval.
-
Performance Tracking
Throughout your campaign, you'll receive regular performance reports (weekly or monthly, depending on package) showing impressions, clicks, CTR, and other key metrics. We use Google Analytics and our own tracking systems.
-
Optimization & Support
Based on performance data, we may recommend adjustments to improve results - different ad placements, creative variations, or content updates. Our team is available via email and WhatsApp for questions and support.
-
Campaign Review & Renewal
At the end of your campaign, we'll provide a comprehensive final report with all metrics, insights, and recommendations. If you're happy with the results (and most clients are!), we'll discuss renewal options with preferential pricing.
⏱️ Typical Timeline:
| Milestone |
Timeline |
| Initial Consultation |
Within 24 hours of contact |
| Proposal Delivery |
24-48 hours after consultation |
| Contract & Payment Processing |
1-3 business days |
| Banner Ads Go Live |
24 hours after payment |
| Sponsored Content Publication |
5-7 days after content approval |
| First Performance Report |
7 days after campaign launch |
✍️ Our Editorial Standards for Sponsored Content
At Daily Reality NG, we take our editorial integrity seriously. Even for paid partnerships, we maintain strict standards to ensure our content remains valuable, honest, and trustworthy.
Our Commitment to Readers
- Clear Labeling: All sponsored content is clearly marked as "Sponsored Content," "Paid Partnership," or "Advertisement" at the top of the article
- Editorial Independence: Our editorial team has final say on all content that goes live, even sponsored articles
- Value-First Approach: Sponsored content must provide genuine value to readers, not just promotional material
- Honest Reviews: Product reviews include both pros and cons - we won't publish purely promotional reviews
- Fact-Checking: All claims in sponsored content are verified for accuracy
- Audience Protection: We reject any content that could mislead or harm our readers
- Brand Safety: Your content appears alongside quality editorial content, maintaining your brand reputation
Content Creation Process for Sponsored Articles
-
Topic Discussion
We collaborate with you to identify topics that align with both your marketing goals and our audience interests. Topics must be genuinely useful to our readers.
-
Content Brief
We create a detailed content brief outlining the article structure, key messages, SEO keywords, and tone. You review and approve before writing begins.
-
First Draft
Our writers create the first draft following our editorial style guide. Content is written in Samson Ese's authentic voice that our readers trust. Draft completed within 3-5 business days.
-
Your Review
You receive the draft for review and can request revisions (up to 2 rounds included). We work collaboratively to ensure the content meets your objectives while maintaining editorial quality.
-
Editorial Review
Our editorial team reviews for accuracy, readability, SEO optimization, and compliance with our standards. Fact-checking and plagiarism detection are performed.
-
Final Approval & Publication
You receive final approval opportunity. Once approved, the article is scheduled for publication, typically within 48 hours. You receive the live link immediately upon publication.
Content Guidelines for Sponsored Articles:
- Minimum 1,500 words for depth and SEO value
- Original content (0% plagiarism - we verify with Copyscape)
- Properly formatted with headers, bullet points, and images
- SEO-optimized with relevant keywords (we handle this)
- Mobile-friendly formatting and fast-loading images
- Includes relevant internal links to other Daily Reality NG content
- Clear call-to-action (CTA) without being overly salesy
- Attribution and sources cited where appropriate
🎯 Audience Targeting Options
We offer various targeting options to ensure your ads reach the most relevant audience segments within our readership.
Category-Specific Targeting
Place your ads on specific content categories that align with your product or service:
| Category |
Monthly Traffic |
Audience Profile |
| Business & Money |
280,000 visitors |
Entrepreneurs, business owners, aspiring entrepreneurs |
| Solar & Energy |
150,000 visitors |
Homeowners, businesses seeking power solutions |
| Tech & Digital |
120,000 visitors |
Tech enthusiasts, digital professionals, early adopters |
| Personal Finance |
95,000 visitors |
Professionals seeking financial advice, investors |
| Personal Growth |
85,000 visitors |
Self-improvement seekers, young professionals |
| Lifestyle & Health |
70,000 visitors |
Health-conscious readers, wellness seekers |
Geographic Targeting
While our primary audience is Nigerian, we can target specific regions or cities:
- Lagos: 34% of traffic - Business hub, highest purchasing power
- Abuja: 18% of traffic - Government workers, educated professionals
- Port Harcourt: 12% of traffic - Oil & gas professionals, entrepreneurs
- Other Nigerian Cities: 28% of traffic - Distributed across urban centers
- International (Africa): 8% of traffic - Ghana, Kenya, South Africa, other African countries
Device Targeting
- Mobile Only: 72% of our traffic - Perfect for app downloads, mobile services
- Desktop Only: 28% of our traffic - Professional services, B2B offerings
- All Devices: Maximum reach (recommended for most campaigns)
Time-Based Targeting
Schedule your ads to appear during peak engagement hours:
- Business Hours (9 AM - 5 PM WAT): Professionals browsing during work breaks
- Evening (6 PM - 11 PM WAT): Peak traffic time, highest engagement
- Weekends: Leisure browsing, longer session duration
- All Hours: Maximum impressions (most common choice)
💡 Custom Targeting: Need something specific? We can create custom audience segments based on:
- User behavior (frequent visitors, new visitors, engaged readers)
- Content interests (readers of specific article types)
- Referral source (organic search, social media, direct traffic)
- Newsletter subscribers vs. general site visitors
Contact us to discuss custom targeting options.
Transparency and measurable results are at the core of our advertising service. You'll receive detailed reports showing exactly how your campaign is performing.
Key Metrics We Track
| Metric |
Description |
Why It Matters |
| Impressions |
Total number of times your ad was displayed |
Measures brand visibility and reach |
| Clicks |
Number of times users clicked on your ad |
Shows active interest and engagement |
| Click-Through Rate (CTR) |
Percentage of impressions that resulted in clicks |
Indicates ad effectiveness and relevance |
| Page Views |
Total views of your sponsored content |
Measures content reach and interest |
| Time on Page |
Average time users spend reading your content |
Shows content quality and engagement |
| Bounce Rate |
Percentage of visitors who leave immediately |
Indicates content relevance and quality |
| Social Shares |
Number of times content was shared on social media |
Shows content resonance and virality |
| Conversions |
Actions taken (form fills, purchases, sign-ups) |
Direct measure of campaign ROI |
Reporting Schedule
| Package |
Report Frequency |
What's Included |
| Starter Package |
Monthly |
Basic metrics summary, total impressions/clicks, CTR |
| Professional Package |
Weekly |
Detailed metrics, traffic sources, device breakdown, recommendations |
| Premium Package |
Daily Dashboard + Weekly Summary |
Real-time dashboard access, comprehensive weekly reports, strategy calls |
| Enterprise Package |
Custom |
Real-time custom dashboard, on-demand reports, dedicated analyst |
Sample Report Highlights
Your reports include:
- Executive Summary: Key metrics at a glance with performance highlights
- Traffic Analysis: Total impressions, unique visitors, page views, geographic breakdown
- Engagement Metrics: CTR, time on page, bounce rate, social shares
- Conversion Tracking: Goals achieved, form submissions, tracked conversions (requires your tracking setup)
- Device & Browser Breakdown: Mobile vs. desktop performance, top browsers
- Traffic Sources: Direct, organic search, social media, referral traffic
- Top Performing Content: Which articles/placements drove the most engagement
- Recommendations: Data-driven suggestions for optimization
- Comparison to Goals: How results compare to campaign objectives
Conversion Tracking Setup
For maximum ROI visibility, we can help set up conversion tracking:
- UTM Parameters: We add tracking codes to all your campaign links for accurate attribution
- Google Analytics Integration: Track conversions in your own GA account
- Custom Thank You Pages: Track form submissions and sign-ups
- Phone Call Tracking: Use unique phone numbers to track call conversions
- Promo Code Tracking: Unique codes for measuring direct sales
🎯 Who Should Advertise with Daily Reality NG?
Our platform is ideal for businesses and organizations that want to reach educated, entrepreneurial, and tech-savvy Nigerians who are actively seeking solutions to improve their lives and businesses.
Perfect Fit Advertisers
☀️ Solar & Energy Companies
Solar panel manufacturers, inverter battery suppliers, installation services, renewable energy solutions. Our audience is actively researching power alternatives.
💰 Financial Services
Banks, fintech apps, investment platforms, insurance companies, loan services. Our readers are financially conscious and seeking growth opportunities.
💼 Business Solutions
Accounting software, CRM tools, payment processors, business consulting, co-working spaces. We reach business owners and entrepreneurs.
🎓 Education & Training
Online courses, professional certifications, skill training programs, educational platforms. Our audience values continuous learning.
💻 Tech Products & Services
Software, apps, gadgets, web hosting, VPN services, cybersecurity. We reach tech-savvy early adopters.
🏥 Health & Wellness
Health insurance, fitness programs, wellness products, medical services, mental health services. Our readers prioritize wellbeing.
🏠 Real Estate
Property listings, real estate investment, mortgages, home improvement services. We reach aspiring homeowners and investors.
🚗 Automotive
Car dealerships, auto loans, vehicle insurance, car maintenance services. Urban professionals seeking reliable transportation.
📱 Telecommunications
Internet providers, mobile networks, data plans, smartphones. Mobile-first audience seeking connectivity.
Industries We're Excited to Work With
- E-commerce Platforms: Especially those serving Nigerian consumers
- SaaS Companies: Productivity tools, business software, digital services
- Professional Services: Legal, accounting, consulting firms
- Agriculture Tech: Farming solutions, agritech platforms
- Logistics & Delivery: Shipping, courier, delivery
- Logistics & Delivery: Shipping, courier, delivery services
- Fashion & Lifestyle: Nigerian fashion brands, lifestyle products
- Food & Beverage: Restaurants, food delivery, beverage brands
- Travel & Tourism: Airlines, hotels, travel agencies, tour operators
⚠️ Not a Good Fit For:
To maintain our editorial integrity and audience trust, we do not work with:
- Get-rich-quick schemes or pyramid/MLM businesses
- Gambling or betting platforms
- Adult or explicit content
- Tobacco or recreational drug products
- Weapons or ammunition
- Deceptive or misleading services
- Counterfeit or pirated goods
- Services that exploit vulnerable populations
❓ Frequently Asked Questions
How long does it take to get my campaign started?
Banner ads can typically go live within 24 hours of payment and creative approval. Sponsored content takes 5-7 days from content approval to publication. Rush services available for urgent campaigns (additional fee may apply).
Can I see my ads before they go live?
Absolutely! You'll receive screenshots or staging links for approval before anything goes live. For sponsored content, you'll review and approve drafts before publication. We don't publish anything without your final sign-off.
What if I'm not happy with the sponsored content you write?
You get up to 2 rounds of revisions included in all packages. We work collaboratively to ensure the content meets your goals while maintaining our editorial standards. In our 8+ years, we've never had a client unsatisfied with the final content.
How do you measure conversions and ROI?
We provide detailed click and traffic data. For conversion tracking, we use UTM parameters and can integrate with your Google Analytics. We can track form submissions, phone calls (with call tracking), and promo code usage. For e-commerce, we can set up pixel tracking (requires your cooperation).
Do sponsored articles stay on your site permanently?
Yes! Unlike some publishers who remove sponsored content after the campaign ends, all our sponsored articles remain live permanently (unless you specifically request removal). This provides long-term SEO value and continued traffic to your business.
Can I target only mobile users or only Lagos residents?
Yes! We offer device targeting (mobile-only or desktop-only) and can focus on specific Nigerian cities or regions. Geographic and device targeting are available for all packages. Custom targeting options available for Premium and Enterprise packages.
What payment methods do you accept?
We accept bank transfers to our Nigerian bank account, online payments via Paystack/Flutterwave, and for international clients, PayPal or Wire transfer. For campaigns over 90 days, we offer split payment (50% upfront, 50% at midpoint).
Do you offer discounts for long-term commitments?
Yes! We offer volume discounts: 10% off for 3-month commitments, 15% off for 6-month commitments, and 20% off for 12-month commitments. We also offer special rates for NGOs, educational institutions, and Nigerian startups.
Can you help create my ad creatives if I don't have them?
Yes! We offer creative design services for banner ads for an additional fee (₦30,000-50,000 depending on complexity). For sponsored content, we handle all the writing - you just need to provide key information about your product/service.
What makes Daily Reality NG different from other advertising platforms?
Three key differences: (1) Highly engaged, niche audience - not just random traffic, (2) Authentic voice and trust - founder Samson Ese has built real credibility with readers, (3) Long-term value - sponsored content stays live permanently, providing ongoing SEO and traffic benefits long after your campaign ends.
How do you ensure my brand safety?
We maintain strict editorial standards. Your ads appear only alongside quality, professionally-written content. We don't accept controversial or low-quality content on our site. All content is reviewed for accuracy and professionalism. Your brand appears in a safe, trusted environment.
Can I pause or cancel my campaign if it's not working?
For campaigns under 90 days, we require completion of the contracted period (though we'll work with you to optimize performance). For 90+ day campaigns, you can pause after the first 30 days with 14 days notice. We rarely see cancellations because we work closely with clients to ensure success.
Do you accept competitors' ads on the same pages?
We generally don't place direct competitors' ads on the same pages simultaneously to protect your investment. However, different products in the same industry (e.g., different solar brands) may appear in different sections of the site. Premium and Enterprise packages can request category exclusivity.
What if my ad gets very few clicks?
We guarantee minimum impressions, not clicks. However, if your CTR is significantly below our average (under 1%), we'll work with you to optimize the ad creative, placement, or targeting at no extra charge. Our team's goal is your success, and we'll actively help improve underperforming campaigns.
Can Samson Ese personally endorse my product?
Yes, but with conditions. Samson only personally endorses products he has thoroughly tested and genuinely believes in. This requires product testing period (1-2 weeks) and authentic review. Personal endorsements are available through the Video Testimonial option (₦200,000) or Premium/Enterprise packages with his approval.
💬 What Advertisers Say About Us
"I was skeptical about blog advertising until I tried Daily Reality NG. The quality of traffic was incredible - real people who actually read the content and took action. We got 127 qualified leads in 30 days from a single sponsored article. The ROI speaks for itself."
— Ibrahim Yusuf, CEO, TechSmart Solutions
"Samson and his team are professional, responsive, and genuinely care about your success. They didn't just take our money and run - they actively helped optimize our campaign and provided valuable insights about our target market. The best advertising partner we've worked with in Nigeria."
— Grace Adekunle, Marketing Manager, FinanceHub
"We've tried Facebook ads, Google ads, Instagram influencers - nothing delivered the quality of leads we got from Daily Reality NG. The audience is highly targeted, educated, and ready to buy. We're now on our third campaign and planning to make this a permanent part of our marketing mix."
— Oluwaseun Balogun, Founder, SolarLife Nigeria
"The transparency is what impressed me most. Weekly reports with real data, honest feedback, and no hidden fees. They told us upfront what to expect and delivered exactly that. This is how advertising partnerships should work."
— Amaka Nwosu, Business Development, EduLearn Platform
🔍 Our Commitment to Transparency
At Daily Reality NG, we believe in radical transparency. You deserve to know exactly what you're getting, how your campaign is performing, and where your money goes.
What We Promise
- No Hidden Fees: The price we quote is the price you pay. No surprise charges or hidden costs
- Real Traffic Numbers: We provide actual Google Analytics data, not inflated or made-up numbers
- Honest Recommendations: If we don't think advertising with us is right for your business, we'll tell you
- Clear Labeling: All sponsored content is clearly marked - we never try to disguise ads as editorial content
- Realistic Expectations: We won't promise results we can't deliver. Our proposals include realistic projections based on past performance
- Detailed Reporting: You get access to the same data we see - complete transparency on campaign performance
- Written Agreements: Everything is documented in clear, simple contracts - no confusing legal jargon
- Refund Policy: If we fail to deliver guaranteed impressions, you get a prorated refund or campaign extension
2024 Advertising Statistics
| Metric |
2024 Performance |
Industry Average |
| Average CTR (Banner Ads) |
3.8% |
0.5-1.0% |
| Average Time on Sponsored Content |
3.9 minutes |
1.5-2.0 minutes |
| Campaign Renewal Rate |
78% |
40-50% |
| Average Client Satisfaction |
4.7/5.0 |
3.5-4.0/5.0 |
| Sponsored Content Sharing Rate |
12% of readers |
2-5% |
| Lead Quality (Advertiser Reported) |
8.2/10 |
5-6/10 |
📊 2024 Advertising Highlights:
- Total Campaigns Run: 47 successful campaigns across diverse industries
- Total Impressions Delivered: 8.3 million impressions to engaged Nigerian audience
- Average Campaign ROI: 312% return on investment (advertiser-reported)
- Client Retention: 78% of clients renewed for additional campaigns
- Sponsored Articles Published: 63 high-quality sponsored articles, all still live
- Zero Complaints: No unresolved client complaints or disputes
🚀 Ready to Get Started?
Join the growing number of brands successfully reaching Nigeria's most engaged audience. Whether you're launching a new product, building brand awareness, or driving direct sales, Daily Reality NG can help you achieve your marketing goals.
Three Easy Ways to Begin
💬 WhatsApp Chat
Prefer instant messaging? Chat with us on WhatsApp for quick questions or to schedule a consultation call.
WhatsApp: +234 902 408 9907
Available Monday-Saturday, 9 AM - 6 PM WAT
📋 Fill Our Contact Form
Submit your details through our contact form and tell us about your advertising needs. We'll get back to you same day.
Go to Contact Form
What to Include in Your Initial Message
Help us serve you better by including:
- Your Business: Name, industry, what you offer
- Your Goal: What you want to achieve (leads, sales, brand awareness, etc.)
- Your Audience: Who you're trying to reach
- Your Budget: Approximate range (helps us recommend the right package)
- Your Timeline: When you'd like to start
- Any Questions: Specific concerns or requirements
Don't worry if you're not sure about all these details - we'll help you figure it out during our consultation!
What Happens Next
-
We Respond (Within 24 Hours)
You'll hear back from us quickly with initial thoughts and scheduling options for a deeper consultation call or meeting.
-
Free Consultation (30 Minutes)
We discuss your goals, audience, budget, and recommend the best advertising approach for your specific situation. No pressure, no obligation.
-
Custom Proposal + Media Kit
Within 48 hours, you receive a detailed proposal with pricing, timeline, expected results, and our complete media kit with audience data.
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Agreement & Launch
If you're ready to move forward, we send a simple agreement, you make payment, and your campaign launches within days!
Want detailed audience demographics, traffic statistics, and case studies? Request our comprehensive media kit to see the full picture of what advertising with Daily Reality NG can do for your brand.
Our Media Kit Includes:
- Detailed Audience Demographics: Age, location, income, education, interests
- Traffic Statistics: Monthly visitors, page views, session duration, bounce rates
- Content Performance Data: Top-performing categories and articles
- Advertising Specifications: All ad sizes, formats, and technical requirements
- Complete Pricing Sheet: All packages and à la carte options
- Case Studies: Detailed results from past successful campaigns
- Sample Content: Examples of sponsored articles we've published
- Testimonials: What previous advertisers say about working with us
- Competitive Analysis: How we compare to other Nigerian media platforms
To receive our media kit, email us at: advertising@dailyrealityngnews.com
🎁 Current Promotions & Special Offers
Limited Time: New Advertiser Welcome Package
First-time advertisers get:
- ✅ 15% off your first campaign (any package)
- ✅ Free banner design (₦50,000 value) - one banner included
- ✅ Bonus social media posts (₦25,000 value) - 2 posts promoting your campaign
- ✅ Extended reporting for first 30 days - weekly reports regardless of package
Total Value: Up to ₦150,000+ in added benefits
Mention code "NEWADVERTISER2025" when contacting us. Valid for campaigns booked by December 31, 2025.
Startup Special Pricing
Nigerian startups and small businesses get preferential pricing:
- Qualified Startups: Registered Nigerian businesses under 3 years old
- Discount: 20% off any advertising package
- Payment Terms: Flexible payment plans available
- Requirements: Valid CAC registration, proof of business age
We believe in supporting Nigerian entrepreneurs. Apply by emailing your CAC documents to advertising@dailyrealityngnews.com
NGO & Educational Institution Rates
Special non-profit pricing for organizations making a difference:
- Eligible: Registered NGOs, educational institutions, social enterprises
- Discount: Up to 30% off standard rates
- Content Support: We may feature your cause editorially at no charge
- Apply: Send proof of non-profit status and mission statement
🔗 Related Pages & Resources
📄 About Daily Reality NG
Learn about our mission, values, and the team behind Nigeria's most trusted business and lifestyle platform.
Read Our Story
📊 Editorial Standards
Understand our commitment to quality journalism, fact-checking, and editorial integrity.
View Standards
🤝 Affiliate & Sponsored Disclosure
How we handle sponsored content, affiliate relationships, and maintain transparency.
Read Disclosure
📧 Contact Us
General inquiries, editorial questions, partnership opportunities, or media requests.
Get in Touch
📝 Guest Post Guidelines
Interested in contributing original content? Learn about our guest post program and submission process.
Submission Guidelines
📈 Annual Transparency Report
Our commitment to transparency includes detailed annual reports on traffic, revenue, and operations.
View Report
💼 Partner With Nigeria's Most Trusted Digital Platform
Daily Reality NG isn't just another advertising platform - we're a trusted voice in the lives of 800,000+ Nigerians who turn to us for honest, actionable advice on business, technology, finance, and lifestyle.
When you advertise with us, you're not just buying impressions. You're partnering with a brand that has spent nearly a decade building authentic relationships with an audience that trusts us. That trust transfers to your brand.
Why Smart Brands Choose Daily Reality NG
- Highly targeted Nigerian audience actively seeking solutions
- Exceptional engagement rates (4.2 min average session)
- 65% returning visitors - loyal, trusting readership
- Authentic founder voice with proven credibility
- Permanent content placement for long-term SEO value
- Full transparency with real performance data
- Dedicated support from consultation through campaign completion
- Proven ROI with 78% client renewal rate
Ready to connect with your ideal customers? Let's discuss how we can help you achieve your marketing goals.
Last Updated: November 27, 2025
Policy Version: 2.1
This advertising information page is subject to updates. We will notify existing advertising partners of any significant changes. For questions about this page, contact advertising@dailyrealityngnews.com
Have Questions? We're Here to Help!
Our advertising team responds to all inquiries within 24 hours. No question is too small.
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