media-kit

Media Kit - Advertising & Partnership Opportunities | Daily Reality NG

Daily Reality NG Media Kit

Reach 800,000+ Engaged Nigerian Readers

Partner with Nigeria's Fastest-Growing Online Publication

About Daily Reality NG

Daily Reality NG is Nigeria's trusted source for practical insights on business, finance, technology, and personal development. Since 2016, we've been empowering everyday Nigerians with honest, actionable content that drives real results.

Founded by Samson Ese, a digital entrepreneur with over 9 years of experience, Daily Reality NG has grown from a personal blog to a major media platform serving hundreds of thousands of readers across Africa. Our mission is simple: break down complex topics into clear, practical guidance that actually works in the Nigerian context.

Our Reach & Impact

800K+
Monthly Readers
Across Africa
4,000+
Success Stories
Businesses Started
9+
Years
Publishing Excellence
95%
Nigerian
Primary Audience
2.5M+
Page Views
Monthly
65%
Mobile
Traffic Source

Our Audience

Daily Reality NG attracts highly engaged, educated, and ambitious readers who are actively seeking solutions to improve their financial situation, grow their businesses, and develop professionally.

📊 Demographics

  • Age: 65% between 25-44 years
  • Gender: 60% Male, 40% Female
  • Location: 95% Nigeria (Lagos, Abuja, PH, Kano)
  • Education: 70% University educated
  • Income: Middle to upper-middle class

💼 Professional Profile

  • Small Business Owners (35%)
  • Entrepreneurs & Startups (25%)
  • Corporate Professionals (20%)
  • Students & Graduates (15%)
  • Freelancers & Creatives (5%)

🎯 Interests & Behavior

  • Business growth strategies
  • Financial planning & investments
  • Digital marketing & technology
  • Career development
  • Government policies & economy
  • Personal productivity

📱 Engagement Metrics

  • Avg. Session: 4:30 minutes
  • Pages/Session: 3.2 pages
  • Bounce Rate: 42% (excellent)
  • Return Visitors: 55%
  • Social Shares: 15K+ monthly

Content Categories

We cover topics that matter most to ambitious Nigerians:

Business & Finance Entrepreneurship Personal Finance Digital Marketing Technology Career Development Nigerian Economy Government Policy Investment & Loans Lifestyle & Wellness Real Estate Agriculture

Partnership Opportunities

We offer flexible partnership options designed to help your brand connect with our highly engaged Nigerian audience.

📝

Sponsored Content

Native articles written in our editorial style that provide genuine value to readers while featuring your brand, product, or service.

  • 2,000+ word articles
  • Full editorial support
  • Social media promotion
  • Permanent placement
  • Dofollow backlink (sponsored tag)
🎯

Display Advertising

Premium ad placements across our high-traffic pages with guaranteed visibility and engagement.

  • Header banner ads
  • Sidebar placements
  • In-content ads
  • Mobile-optimized formats
  • Detailed analytics reporting
📧

Newsletter Sponsorship

Feature your brand in our weekly newsletter reaching thousands of engaged subscribers.

  • Dedicated email sends
  • Sponsored segments
  • Product/service highlights
  • High open rates (35%+)
  • Click-through tracking
🤝

Brand Partnerships

Long-term collaborations including content series, brand ambassadorships, and custom campaigns.

  • Multi-article series
  • Social media campaigns
  • Event partnerships
  • Product reviews
  • Custom solutions
🎤

Influencer Marketing

Leverage founder Samson Ese's authority and reach across multiple platforms.

  • Social media mentions
  • Video testimonials
  • Speaking engagements
  • LinkedIn thought leadership
  • Podcast appearances
📊

Research & Data

Commission original research, surveys, or data analysis to support your brand's thought leadership.

  • Custom surveys
  • Industry reports
  • Data visualization
  • White papers
  • Exclusive insights

Why Brands Choose Daily Reality NG

✅ Authentic Engagement

Our readers trust us because we prioritize honesty over hype. When we recommend something, they listen. Our audience engagement rates consistently outperform industry averages.

✅ Nigerian Context Expertise

We understand the Nigerian market deeply—the regulations, the culture, the challenges, and the opportunities. Your brand message will resonate because we speak our audience's language.

✅ Quality Over Quantity

We maintain strict editorial standards and only partner with brands that genuinely benefit our readers. This selective approach protects your brand reputation and ensures meaningful ROI.

✅ Measurable Results

We provide detailed analytics including impressions, clicks, engagement time, conversion tracking, and audience demographics for every partnership.

✅ Long-Term Value

Unlike social media posts that disappear in hours, content on Daily Reality NG continues driving traffic and conversions for months or years through SEO and organic discovery.

"Daily Reality NG helped us reach thousands of Nigerian entrepreneurs who actually needed our services. The sponsored content was so well-written, readers couldn't tell it apart from regular articles. We saw a 300% increase in inquiries within the first month."

— Marketing Director, Nigerian Fintech Company

Our Editorial Standards

When you partner with Daily Reality NG, you benefit from our reputation for integrity and quality:

  • Transparency: All sponsored content is clearly labeled. We never mislead readers.
  • Editorial Independence: We retain final editorial control to ensure content quality and relevance.
  • Fact-Checking: Every claim in sponsored content is verified against credible sources.
  • Value-First: Sponsored content must provide genuine value to readers, not just promote brands.
  • Selective Partnerships: We only work with brands that align with our values and benefit our audience.

Social Media Reach

Facebook

15,000+ Followers

High engagement, daily posts, community discussions

Instagram

8,000+ Followers

Visual storytelling, infographics, behind-the-scenes

Twitter/X

12,000+ Followers

Real-time updates, trending topics, quick insights

LinkedIn

5,000+ Connections

Professional networking, B2B content, thought leadership

YouTube

3,000+ Subscribers

Video tutorials, interviews, educational content

Newsletter

10,000+ Subscribers

Weekly digest, exclusive content, 35%+ open rate

Let's Partner Together

Ready to reach 800,000+ engaged Nigerian readers and grow your brand?

Contact us today to discuss custom partnership opportunities tailored to your goals and budget.

Get In Touch

📧 editor@dailyrealityngnews.blogspot.com

📱 WhatsApp: +234 902 408 9907

Thank you for considering Daily Reality NG as your media partner. We look forward to helping your brand succeed in the Nigerian market.

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