About Us

🏠

About Daily Reality NG

Nigeria's Most Trusted Online Community for Money, Business, and Real Life Since 2016

🎯 Who We Are

Daily Reality NG is Nigeria's leading independent online publication dedicated to empowering everyday Nigerians with practical, actionable advice on money, business, personal growth, and real-life challenges.

Founded in 2016 by Samson Ese, a Nigerian entrepreneur and digital content creator, we've grown from a small personal blog into a trusted community serving over 800,000 monthly readers across Africa.

We're not a faceless corporation. We're real Nigerians who understand the daily struggles of navigating NEPA frustrations, Lagos traffic, rising prices, and the constant hustle to build something better.

800K+
Monthly Readers
226
Published Articles
4,000+
Lives Impacted
9+
Years of Experience
Team of Nigerian content creators collaborating on digital content in modern office space
Building content that matters for everyday Nigerians (Photo: Unsplash)

🚀 Our Mission

To empower everyday Nigerians with practical knowledge, honest advice, and real solutions that actually work in Nigerian reality — not foreign fantasies.

We exist because we were tired of seeing generic advice that doesn't apply to Nigerian life. Tired of "motivational" content that ignores our daily realities. Tired of blogs that talk about American success stories while Nigerians are dealing with fuel queues and power cuts.

Our mission is simple but powerful:

  • Provide Practical Solutions: Every article must help readers solve a real problem or improve their lives in measurable ways
  • Respect Nigerian Reality: We write for people navigating Lagos traffic, dealing with NEPA, and hustling to make ends meet
  • Build a Supportive Community: Create a safe space where Nigerians can learn, share experiences, and grow together
  • Champion Financial Literacy: Help everyday Nigerians understand money, build wealth, and create opportunities
  • Tell Honest Stories: No fluff. No fake success stories. Just real experiences from real Nigerians

📖 Our Story

Daily Reality NG started in 2016, not in a fancy office, but in a one-room apartment in Lagos where I (Samson Ese) was trying to figure out how to make money online without getting scammed.

I'd just graduated from the University of Lagos with big dreams but a small bank account. Like many Nigerian graduates, I was facing the harsh reality: limited job opportunities, family expectations, and bills that didn't care about my degree.

I started blogging as a way to document what I was learning about making money online, digital marketing, and building businesses in Nigeria. The first article got 12 views — 10 of them were probably me refreshing the page.

But something changed when I started writing honest, practical content specifically for Nigerians. I stopped copying American advice and started sharing what actually worked in Lagos. I wrote about navigating fuel queues, dealing with NEPA, and finding ways to earn dollars from Nigeria.

People started reading. Then sharing. Then sending me messages: "This actually worked!" "You helped me make my first ₦50,000 online!" "I finally understand how to start."

2016: Started as a personal blog with 12 monthly readers
2018: Reached 10,000 monthly readers, helped first 100 people start online businesses
2020: Expanded to 100,000+ monthly readers, launched newsletter and WhatsApp community
2023: Hit 500,000 monthly readers, helped over 4,000 Nigerians start making money online
2025: Serving 800,000+ monthly readers across Africa, 226 published articles, and still growing

Today, Daily Reality NG isn't just my blog anymore. It's a community. A movement. A trusted voice for everyday Nigerians who refuse to accept excuses and are determined to build something better.

Nigerian entrepreneurs working together on business strategy and growth planning
Building together, growing together (Photo: Unsplash)

💼 What We Do

Daily Reality NG publishes in-depth, research-backed content across five main pillars:

1. 💰 Money & Finance

Practical advice on making money online, freelancing, side hustles, saving, investing, and building wealth as a Nigerian. We cover everything from mini-importation to digital products, from budgeting on ₦100,000 monthly to tax strategies for online earners.

2. 🏢 Business & Entrepreneurship

Real strategies for starting and growing businesses in Nigeria. From choosing profitable niches to dealing with Nigerian bureaucracy, from finding funding to scaling operations — we cover the full entrepreneurial journey.

3. 🌱 Personal Growth & Development

Mental health, self-improvement, productivity, relationships, and life skills — all framed for Nigerian reality. How to build confidence when family pressure is crushing you. How to stay motivated when everything seems stacked against you. How to grow despite the environment.

4. 💻 Tech & Digital Skills

Practical tech education for non-techies. Web development, content creation, digital marketing, AI tools, cybersecurity — explained in simple Nigerian English. No jargon. No gatekeeping. Just clear, actionable knowledge.

5. 🏠 Lifestyle & Real Life

Everything else that matters: health, relationships, housing, travel, education, and navigating Nigerian systems. From dealing with toxic relationships to understanding your rights as a renter to managing stress in Lagos — we cover it all.

Our Content Promise: Every article we publish must pass these tests: (1) Is it actionable? (2) Is it relevant to Nigerian reality? (3) Is it based on real experience or verified research? (4) Would we recommend it to our own family? If any answer is "no," we don't publish it.

⭐ Our Core Values

These principles guide everything we do at Daily Reality NG:

Honesty Above All

We tell the truth, even when it's uncomfortable. No fake success stories. No unrealistic promises. No misleading clickbait. If something doesn't work, we say so.

🎯

Practical Over Perfect

We prioritize solutions that actually work in Nigerian reality over theoretical perfection. Better to give you something imperfect that works than something perfect that doesn't.

🤝

Community First

Our readers aren't just an audience — they're a community. We listen to feedback, respond to questions, and constantly improve based on what you need.

📚

Research-Backed

Every claim is verified. Every strategy is tested. We cite our sources, link to authoritative references, and never publish content we haven't fact-checked.

🚀

Constant Improvement

We're never satisfied. We constantly update old content, learn new skills, and improve our processes to serve you better.

🌍

Nigerian Context

Everything is written with Nigerian reality in mind. From Naira amounts to Lagos examples to NEPA references — we speak your language.

Diverse team of professionals brainstorming and planning content strategy
Planning content that makes a real difference (Photo: Unsplash)

👥 Meet the Team

Samson Ese - Founder and Editor-in-Chief of Daily Reality NG

Samson Ese

Founder & Editor-in-Chief

University of Lagos graduate. Started blogging in 2016. Has helped over 4,000 Nigerians start making money online. Passionate about digital entrepreneurship and empowering everyday Nigerians.

✍️

Editorial Team

Content Creators & Researchers

A dedicated team of Nigerian writers, researchers, and fact-checkers who ensure every article meets our high standards for accuracy, relevance, and practical value.

🤝

Community Team

Support & Engagement

Managing our WhatsApp community, responding to reader questions, and ensuring everyone feels heard and supported on their journey to success.

🌟 Want to Join Our Team? We're always looking for talented Nigerian writers, editors, and content creators who share our values. If you're passionate about helping everyday Nigerians succeed, check our Write for Us page.

📊 Our Content Standards

Every piece of content published on Daily Reality NG follows strict editorial standards:

Originality & Plagiarism

Every article is 100% original. We write from real experience and research, never copying from other sources. All content passes plagiarism checks before publication.

Fact-Checking & Accuracy

All facts, statistics, and claims are verified through authoritative sources. We cite our references and update content when new information becomes available. If we make a mistake, we correct it transparently.

Balanced Perspective

We present multiple viewpoints on controversial topics. Our goal is to inform, not to push a particular agenda. We distinguish clearly between facts and opinions.

Transparency

We disclose any affiliate relationships, sponsored content, or conflicts of interest. Our Advertiser Disclosure and Editorial Policy explain how we maintain independence.

Regular Updates

Information changes. We regularly review and update our most popular articles to ensure they remain accurate and relevant. Updated dates are clearly marked.

Our Quality Promise: If any article doesn't meet your expectations or contains inaccurate information, please contact us immediately. We take corrections seriously and will update or remove content that doesn't meet our standards.

Professional content creation process showing research notes and planning materials
Quality content starts with thorough research (Photo: Unsplash)

🎓 Our Expertise

Daily Reality NG's authority comes from real-world experience, not just theory:

  • 9+ Years of Blogging Experience: Since 2016, building and monetizing websites in Nigeria
  • Proven Results: Helped over 4,000 Nigerians start making money online, with combined earnings exceeding ₦500 million
  • Active Community: 800,000+ monthly readers, 15,000+ newsletter subscribers, thriving WhatsApp community
  • Real Business Experience: Running multiple online businesses, from digital products to affiliate marketing to content monetization
  • Nigerian Context Expertise: Deep understanding of Nigerian business environment, regulations, payment systems, and cultural nuances
  • Continuous Learning: Constantly studying new trends, testing strategies, and sharing only what actually works

We're not experts at everything — and we're honest about that. When we write about topics outside our direct expertise, we consult with specialists, cite authoritative sources, and clearly indicate when we're sharing research rather than personal experience.

📧 Get in Touch

We love hearing from our readers! Whether you have questions, feedback, story ideas, or just want to say hello — we're here.

Contact Methods

📧 Email: dailyrealityng@gmail.com

💬 WhatsApp: +234 902 408 9907

📱 Social Media: Find us on all major platforms

📝 Contact Form: Visit our Contact Page

Response Time

We aim to respond to all emails within 24-48 hours during business days. For urgent matters, WhatsApp is fastest. Please note we're a small team, so response times may vary during weekends and Nigerian public holidays.

Partnership Inquiries

Interested in advertising, sponsorships, or content partnerships? Check our Advertiser Disclosure page or email us with "Partnership" in the subject line.

Want to Write for Us?

We're always looking for talented Nigerian writers who can contribute high-quality, original content. Visit our Write for Us page for guidelines and submission details.

🎯 Join Our Community

Get practical advice, exclusive tips, and real solutions delivered straight to your inbox. Join 15,000+ Nigerians who are already winning.

📜 Important Pages & Policies

For transparency and compliance, please review these important pages:

Last Updated: December 2025

© 2025 Daily Reality NG — Empowering Everyday Nigerians Since 2016 | All content is independently written and fact-checked based on real experience and verified sources.

Comments